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Listed under:  Language  >  Text types  >  Persuasive texts  >  Advertising
Listed under:  Economics and business  >  Marketing  >  Promotion (Marketing)  >  Advertising
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Owning a pet

This lesson asks students to explore statistics about pet ownership in Australia and the cost of buying and maintaining a pet. During the activities, students are asked to gather and compare data about pets in Australia using trusted information sources such as the RSPCA. They go on to consider the costs and benefits of ...

Downloadable

Buy me!

In this lesson students learn about how advertising can influence consumers. This cross-curricular lesson aims for students to identify persuasive techniques, recognise gimmicks and how they work, investigate the influence of advertising on consumer choice, develop creative thinking, explore creative and persuasive writing ...

Text

Art in Advertising

In this teaching activity, students will explore how visual artwork supports key messages in advertising and the concept of a “call to action”. They will apply elements and principles of design to create original advertisements for an audience.

Online

Consumer culture: Are we being bought?

This is a unit of inquiry made up of 12 learning sequences for year 7 in the English for the Australian Curriculum resource. Each learning sequence contains a series of resources, suggested activities to carry out with students and a post-activity reflection. Students focus on using critical literacy skills to explore ...